From glass-shine lips and skin-enhancing glosses to heritage-inspired pop-ups and science-backed hair and skincare, Hong Kong’s beauty scene is undergoing a vibrant transformation this summer. New collections, exclusive collaborations, and innovative formulas are landing across the city, offering everything from playful character-themed experiences to clinically proven rejuvenation. Whether you’re a minimalist or a layering enthusiast, there’s something fresh to discover. Here’s your round-up of the latest beauty launches making waves right now.
MAC Cosmetics
M·A·C Cosmetics unveils its new Lustreglass collection, launching July 1, 2026, designed to deliver dimensional glass-shine lips and radiant skin. The lineup includes Stainglass Lip Tint (HK$170, 12 shades) with 12-hour wear, hydration, and plumping effects, and the Sheer-Shine Lipstick (HK$200, 35 shades) blending balm-like comfort with sheer buildable color. Complementing these are the Lipglazer Glossy Liner (HK$200, 5 new shades) for fuller definition and the FaceGlass Hydrating Skin Gloss (HK$320) offering 24-hour moisture and a luminous glass-skin finish. Together, the collection emphasizes artistry, layering, and expressive styling for modern, glossy, confident looks.
Max Mara
Max Mara has announced Academy Award–nominated actress Florence Pugh as the face of its new fragrance, launching on August 24, 2026. Following the brand’s fragrance licensing agreement with Shiseido in 2024, this collaboration highlights Pugh’s natural confidence, authenticity, and distinctive presence, which align with Max Mara’s modern vision of femininity. Pugh, acclaimed for her versatility in films such as Lady Macbeth, Little Women, Midsommar, Oppenheimer, and Dune, continues to solidify her reputation as one of the most compelling talents of her generation. Her involvement underscores Max Mara’s commitment to elegance and contemporary relevance.
ACCA KAPPA
Italian heritage brand ACCA KAPPA, renowned for its handcrafted grooming brushes since 1869, has launched its first Hong Kong pop-up at K11 ART MALL. Partnering with Sanrio’s beloved My Melody and My Sweet Piano, the concept store blends European Renaissance garden aesthetics with pastel charm, creating immersive photo-worthy spaces. Limited-edition wooden brushes featuring hot-stamped and laser-engraved motifs are available exclusively on-site, alongside a bespoke engraving service for personalized collectibles. Running until 31 July 2026, the pop-up offers a whimsical “Hair Care Healing Journey,” merging Italian craftsmanship with playful character appeal for a unique lifestyle experience.
Leonor Greyl
French haircare maison Leonor Greyl introduces Bain Sublime Couleur, a luxurious shampoo designed to protect and enhance color-treated hair. Infused with botanical extracts and natural oils, the formula delivers long-lasting radiance while soothing the scalp, ensuring post-colored hair remains silky, vibrant, and healthy. The innovation lies in its dual synergy: safeguarding pigments against fading while providing calming care for sensitive scalps. With its eco-conscious, sulfate-free composition, Bain Sublime Couleur reflects Leonor Greyl’s heritage of combining science and nature. This launch underscores the brand’s commitment to sustainable beauty, offering a refined ritual that elevates everyday haircare into indulgent self-care.
Lane Crawford
Lane Crawford launches a Salt & Stone pop-up at its ifc mall from June 23 to July 31, spotlighting clean beauty rooted in nature and science. Founded by ex-snowboarder Nima Jalali, the California brand offers eco-friendly, cruelty-free skincare and body care designed to protect and restore skin during summer. The minimalist store highlights aluminum-free deodorants, hydrating body lotions, botanical body washes, refreshing mists, and antioxidant-rich hand creams, alongside an exclusive Lily & Yuzu scent. With recyclable packaging and sustainable production, Salt & Stone embodies modern wellness, delivering high-performance care that harmonizes with the environment.
SKINTIFIC
SKINTIFIC introduces its new PDRN Series, designed to deliver “glass skin” in just 14 days. Harnessing salmon-derived DNA repair technology, the collection includes serum, cream, and mask treatments that target skin regeneration, hydration, and barrier strengthening. The formula blends PDRN with niacinamide, peptides, and hyaluronic acid to reduce fine lines, improve elasticity, and restore radiance. Dermatologically tested and cruelty-free, the series reflects SKINTIFIC’s commitment to science-backed beauty with visible results. Positioned as an editor’s pick, the launch highlights innovation in Asian skincare, offering consumers a fast-track solution to luminous, healthy skin.
