October Beauty News Roundup
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BVLGARI

BVLGARI has unveiled the limited edition Omnia Amethyste Eau de Parfum, a richer and more intense interpretation of its iconic Omnia Amethyste fragrance. Crafted by master perfumer Alberto Morillas, the new scent draws inspiration from the deeper violet tones of amethyst at dusk, highlighting an amplified iris accord. The floral woody composition features iris petal and ambrette in the opening, iris absolute and rose damascena at its heart, and vanilla bourbon with cistus labdanum in the base. Housed in a deeper purple version of the signature infinity-shaped flacon, the fragrance reflects BVLGARI’s fusion of jewellery artistry and perfumery craftsmanship.
Dolce&Gabbana Beauty

Dolce&Gabbana Beauty has unveiled its new Ever-Youth Skin Collection, fronted by global ambassador SOOBIN of TOMORROW X TOGETHER. Designed as a luxurious youth-preserving skincare ritual, the collection combines advanced Gold Peptides technology with high-performance ingredients to help improve skin firmness, density, elasticity, and radiance. Inspired by the brand’s iconic Sacred Heart motif, the campaign highlights self-care, renewal, and timeless beauty. The range includes a mask, eye serum, serum, and cream, each targeting visible signs of aging through clinically tested formulas. Blending Italian glamour with skincare innovation, the collection aims to deliver youthful, luminous-looking skin.
MAKE UP FOR EVER
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MAKE UP FOR EVER officially shut down its standalone Hong Kong e-commerce website on September 30, 2026, redirecting all online sales to Sephora Hong Kong (both owned by LVMH). Following this announcement, rumors spread that the French cosmetics brand might fully exit the Hong Kong market, triggering massive crowds and long queues at major physical locations—such as Causeway Bay’s Times Square and Tuen Mun’s V City—where stores offered clearance discounts of up to 60% off (4折). While online operations have seamlessly integrated into Sephora, the brand has not issued a formal confirmation regarding the complete closure of its physical boutiques.
GUERLAIN
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GUERLAIN introduces L’Heure Bleue Eau de Parfum, a contemporary interpretation of its iconic fragrance inspired by the enchanting “blue hour” between day and night. Created by Guerlain Master Perfumer Delphine Jelk, the scent evokes a dreamlike atmosphere through an elegant blend of fresh ozonic notes, powdery iris, and warm vanilla accords. A specially crafted iris tincture enhances the fragrance’s floral richness and sophistication, while amber nuances add depth and sensuality. Presented in the Maison’s signature heart-shaped bottle with a luminous blue gradient finish, the fragrance celebrates timeless femininity, mystery, and French craftsmanship.
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