The new slogan, ‘FEEL the GLOW, LANEIGE’, conveys the message of ‘Radiance on my skin, confidence in my life’. Building on its expertise on hydrating mechanisms that the company has accumulated over many years of research LANEIGE specifically dedicated to hydration has studied the skin problems that can develop in the various lifestyles of the customers. It has evolved into a brand that provides solutions for these problems further strengthening LANEIGE’s exclusive five functional solutions (moisturizing, brightening, anti-aging, sleeping care, base make-up).
Above all, LANEIGE embraces diversity and respects the unique glow that each individual has, instead of providing one-size-fits-all beauty solutions defined by someone else. LANEIGE seeks to provide distinctive solutions to customers that not only helps their skin glow, but also infuses their life with positive radiance.
LANEIGE not only gives radiance on skin, but also gives confidence in life. It delivers a differentiated solution by studying skin issues for different lifestyles based on extensive research on hydration mechanisms. You’ll always be glowing and beautiful with LANEIGE.
